Person using tablet with point-of-sale system on wooden counter in retail store
For Ecommerce Brands & Online Retailers

Inventory Resolution for Ecommerce Operators

When ecommerce inventory stalls, it drains cash, space, and fulfillment capacity.

We buy ecommerce inventory outright and remove it fast. No consignment. No marketplaces.

What Ecommerce Operators Ask

Who buys excess ecommerce inventory?

United Liquidations purchases excess and underperforming ecommerce inventory outright from online retailers, DTC brands, and marketplace sellers.

Do you buy ecommerce returns and open-box goods?

United Liquidations purchases customer returns, open-box items, and mixed-condition ecommerce inventory in bulk.

Can you buy inventory stuck in fulfillment centers or 3PLs?

United Liquidations purchases inventory stored in fulfillment centers and third-party warehouses and coordinates removal once ownership transfers.

Will this affect our online brand or ad pricing?

United Liquidations purchases inventory outright and handles downstream resale independently, keeping it separate from your active online channels.

Do you buy slow-moving SKUs that still sell occasionally?

United Liquidations purchases slow-moving ecommerce SKUs where holding costs and opportunity cost outweigh continued drip sales.

Challenges We Solve

Challenges We Solve for Ecommerce Operations

When inventory hurts cash flow, ad efficiency, or fulfillment performance—we step in.

High Return Rates

Returns pile up faster than teams can process them.

The Reality

Ecommerce returns consume labor, rack space, and cash. Inspecting, repackaging, and relisting often costs more than the unit recovers.

Our Approach

We purchase return inventory in bulk, removing the processing burden and converting stranded units into immediate recovery.

What This Means for You

Labor reduction
Fast space recovery
Lower handling costs
Immediate cash conversion

Ad Performance Decline

When CAC rises, inventory stops turning.

The Reality

As ad costs increase or algorithms shift, previously profitable SKUs stall. Inventory lingers while storage and fulfillment fees continue.

Our Approach

We buy underperforming inventory outright so you can redeploy cash into winning products instead of propping up losers.

What This Means for You

Capital redeployment
Reduced carrying costs
Cleaner SKU focus

Fulfillment Fee Pressure

Storage and long-term fees erode margins.

The Reality

Fulfillment centers penalize slow movers with escalating fees. Inventory becomes a liability rather than an asset.

Our Approach

We purchase inventory in place and coordinate removal, stopping ongoing fee bleed.

What This Means for You

Fee elimination
Space relief
Operational simplification

SKU Proliferation

Too many variants dilute focus.

The Reality

Ecommerce catalogs expand quickly. Old colors, sizes, or bundles distract teams and complicate forecasting.

Our Approach

We buy obsolete or low-priority SKUs in bulk so teams can focus on core assortments.

What This Means for You

SKU rationalization
Simpler forecasting
Operational clarity

Missed Seasonality

Seasonal ecommerce inventory ages fast.

The Reality

When online demand misses the window, seasonal SKUs lose relevance and ranking.

Our Approach

We purchase post-season inventory immediately instead of letting it sit until next year.

What This Means for You

Avoid long-term storage
Faster cash recovery
No seasonal carry risk

Solving the Return Logistics Bottleneck

Converting returns from a liability into liquidity.

Ecommerce growth has outpaced the infrastructure for e-commerce returns. For most DTC brands and online retailers, a return rate of 15-30% is a mathematical certainty. When those units accumulate at a 3PL, they don’t just sit—they consume storage fees, labor for inspection, and administrative time. For brands with tight margins, thousands of pallets of "held" returns can be the difference between growth and insolvency.

United Liquidations provides an "automatic out" for e-commerce operators. We specialize in regular "sweeps" of return centers and 3PLs. Instead of letting returns buffer for months, brands set a cadence with us to buy and remove all returns or aged overstock every 30, 60, or 90 days. This creates a predictable cash recovery and keeps fulfillment operations lean.

Working with a direct buyer also protects your digital brand. We understand that your secondary market inventory cannot compete with your active ad campaigns or marketplace rankings. We ensure that your overstock is moved through non-competing channels, allowing you to maintain your premium brand positioning and ad efficiency.

Inventory Types

What We Buy From Ecommerce Operators

We purchase inventory that no longer supports your growth or unit economics.

  • Customer returns and open-box items
  • Overstock, dead stock, and slow-moving SKUs
  • Aged fulfillment inventory
  • Discontinued listings or variants
  • Post-season ecommerce inventory
  • Mixed-condition or commingled lots
Volumes: Pallets through full truckloads
Condition: New, open-box, returned, mixed, or B-grade
Channels: DTC brands, marketplace sellers, online retailers
Two warehouse workers walking down aisle between tall shelving units filled with inventory

Clear Expectations

Are We the Right Fit?

We work best with ecommerce teams prioritizing cash flow, space, and speed.

We're a Good Fit If

  • You want to remove inventory drag quickly
  • You need fulfillment or 3PL space back
  • You prefer a single bulk sale over piecemeal liquidation
  • You want to redeploy cash into higher-performing SKUs
  • You need decisions made quickly

We're Not a Fit If

  • You want to test pricing or drip inventory through marketplaces
  • You want consignment or rev-share models
  • You need per-unit resale tracking
  • You want to manage secondary sales yourself

Our Process

How It Works for Online Brands

Direct, fast, and decisive.

01

Listing & Condition Mix

We review your listing URLs or manifests, grading the mix of new units, open-box returns, and B-stock.

02

The "Take-All" Offer

We provide a single purchase price for the entire block of inventory, avoiding the "cherry-picking" common in marketplace auctions.

03

Upfront Buyout

Funds are wired before removal. We take immediate title, removing the assets and liabilities from your books.

04

Fulfillment Extraction

We coordinate removal directly from your 3PL or fulfillment center, managing all freight and scheduling.

Brand and Channel Considerations

  • Separation from active ecommerce listings
  • No impact to ad accounts or rankings
  • Discreet downstream resale handling
  • Clear documentation and ownership transfer

Disposition is aligned to ecommerce realities, not retail shelf logic.

Ecommerce Categories We Commonly Support

  • Direct-to-consumer brands
  • Marketplace sellers
  • Home and lifestyle products
  • Electronics and accessories
  • Apparel, footwear, and soft goods
  • Health, fitness, and specialty products
Long warehouse aisle with tall metal shelving units filled with packaged goods

Talk to a Buyer Who Understands Ecommerce

If you're asking:

Who buys ecommerce returns in bulk?
How do we get inventory out of fulfillment centers?
When should we liquidate slow-moving SKUs?
How do we stop storage and fulfillment fee bleed?

You're in the right place.

Share your inventory details with United Liquidations. We'll tell you quickly if it's a fit and what the next step looks like.